Our latest insights
The ideation process: how to make it worth the effort?
Ideation describes the sequence of thoughts—from the original concept to implementation…
Multi-sided platform : the new eldorado
How do they bring users? it's simple: they facilitate interactions between interdependent groups…
A particular business pattern: multi-sided market
They are platforms that bring together two or more distinct but interdependent groups of customers. Credit cards, for example, link merchants with cardholders…
How to study your customers
Your customers should be at the center of your decision, so you need to involve them in the research…
How to plan without a Business Plan
Business plan give the impression that the major task is the execution. Yet ideas dramatically change from inception to market readiness…
The customer journey mapping
The customer journey mapping illustrates the experience of customers from the first contact to conversion.
Why do you need a good website
It’s time to share information as quickly as possible, here are additional reasons to get a professional website.
Build a website from scratch in 2020
As we head into the year 2020, you are probably looking for a way to go online and turn your website into an asset.
How to fund my business
When raising money, you want to look through the lens of 'What happens when things go wrong?